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Hard to Market · E74

Mastering the Art of Podcast Interviews

May 5, 2023

In this episode, Sean and his guest discuss best practices for conducting successful podcast interviews, including the importance of asking open-ended questions and creating a comfortable environment for your guest. They also discuss the various roles an interviewer can take on during an interview and how to wrap up an episode effectively.

Key Points
• Don’t let one person dominate the conversation, emphasize your guest

• Be sure to ask open-ended questions that allow for thorough, yet concise, answers

• Create a comfortable environment for your guest to encourage the best performance

• Understand the different roles an interviewer can take on, such as voice of the listener or voice of the challenger

• End on a positive note, leaving your listener feeling glad they listened

Best Quotes
03:59 – 04:07
• “As people though, I think we are afraid in general of [silence] as it comes up. Like people are like, Hmm, I need to fill this silence with something.”

05:48 – 05:54
• “If they’re a nervous wreck, then they’re just gonna be too uncomfortable to produce great content and have a good conversation.”

13:03 – 13:06
• “Your listener’s supposed to walk outta listening to a podcast glad that they did.”

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